It is a well-known fact that Google Search engine’s ‘personalized experience’ comes at the cost of sharing our personal data and allowing ourselves to get tracked by Google on the internet. At some point, this personalization becomes annoying when you see too much tailored content and ads targeting you.
Besides, there are many search engines other than Google having so much to offer, not just in terms of privacy but useful features too. So if you are not impressed with Google search results or maybe you are looking for equally good search engines, here is a list of 13 best Google alternative websites you can check out.
13 Best Search Engine Alternatives To Google
1. Bing
The second most popular search engine is Microsoft’s Bing, securing a good hold in the online market. It is more of a visual search engine offering different tools to users for a better experience.
Yahoo! Search provides search results on this alternative search engine, and its homepage has an ever-changing background displaying beautiful pictures of animals, places, sports, people, etc. For video search, it presents a grid of large thumbnails that offers a preview if you hover over them and plays it on the same page with a single click
Just like Google, Bing features ads and abilities such as conversion, translation, spell check, sports score, flight tracking, etc. Bing also has mobile apps on Android as well as iOS and stands as one of the best Google alternatives.
Why use Bing?
2. DuckDuckGo
If online privacy is what you seek, then DuckDuckGo is the best alternative to Google for you. It has quickly gained popularity because of the user privacy it offers. The website never tracks you or your online activities, which means there are no ads following you.
Moreover, it has a clean interface and brings the search results from Yahoo, Yandex, and other search engines besides Google. You can add DuckDuckGo’s extension to your browser to keep your activities private. It offers all the standard features of a search engine like Google, but there is one cool feature called “bangs” that is worth mentioning.
It allows users to search directly on other sites such as Amazon, Wikipedia, or Youtube, by starting their query with an exclamation mark! (e.g. !a, !w, !facebook).
You can even switch to the DuckDuckGo browser for a more private experience. It blocks cookies and trackers by default and lets you delete all the browsing data with the tap of a button. You also get DuckDuckGo Email Protection with the web browser. It helps keep your email private and blocks hidden trackers within emails.
Why Use DuckDuckGo?
- Best Google alternative for privacy
- Doesn’t track users and minimal ads
- User-friendly UI with infinite scrolling, so you don’t have to move onto pages
- Offers a privacy-focused browser with email protection
3. Brave
Brave is a privacy-focused browser that recently launched its own search engine. Brave Search Beta launched in June 2021, and the browser fired Google as its default search engine in October 2021.
According to Brave CEO Brendan Eich, the search engine is already seeing over 80 million queries per month. That said, the search engine does not profile or track you. It has its own independent search index that refines search results based on anonymous community feedback. So the more people use Brave, the smarter it gets.
Why Use Brave Search?
- Clean and private search results
- You can customize region, content filter, degree of safe search from settings
4. Ecosia
While Ecosia has been in existence since 2009, it’s only a surprise that not many people are aware of this free-to-use search engine. In fact, it could be a great choice among alternatives to Google for many users. The reason, its user interface is clean, and it’s somewhat similar to Google.
The web browser can easily handle your search queries, but its USP is it plants trees across the globe from the money it earns. Also, Ecosia sails on the same boat as DuckDuckGo and doesn’t track your internet activity or sell your data to third parties (Ahem!, Google).
Ecosia is available in seven different languages and provides features, such as automatic suggestions, safe search, notifications from trees. Here, one thing to note is that Ecosia’s search engine is powered by Bing. You can enable personalized suggestions as well, where Ecosia assigns you a unique identifier which is shared with Bing and deleted.
Why use Ecosia search engine?
- Simple to use interface
- Doesn’t come loaded with online trackers and data collection tools
- Good for the environment
5. Yahoo!
Yahoo has been around longer than Google has, and a fraction of netizens still use Yahoo! Search for their daily queries. Bagging the position of the fourth most popular search engine, it’s not too far behind Bing. Apart from looking up search results, this Google alternative search engine has so much to offer.
The web portal serves as a news aggregator, an email service, an online shopping center, games center, travel directory, and much more. Yahoo supports around 38 languages and has been the default search engine for browsers like Mozilla Firefox. Rather than being a standalone search engine, Yahoo’s web portal offers a variety of services ranging from sports to travel that are worth checking out.
Ever since Flickr has been integrated with the search engine, it offers better image results and sections like Yahoo Answers, and Yahoo Finance brings a shedload of information on several topics. On the privacy front, Yahoo! manages to perform better than Google.
Why use Yahoo?
- Tons of other services apart from search
6. Qwant
Qwant is another privacy-oriented search engine that is based out of France. The website claims never to harvest your personal data for ad-targeting. As a privacy-focused search website, Qwant sports many features similar to DuckDuckGo. One of them is called “Qwick Search Shortcuts,” which is just like the latter’s “Bangs” feature.
The user interface is quite pleasing and highlights trending topics along with news stories on its homepage in an organized manner. Any term you search will be displayed under three categories: Web, News, and Social. This well-categorized search result fulfills your query in a more efficient manner. For music lovers, this site has a dedicated section where you can discover new music and lyrics with the help of AI.
Since the Google alternative doesn’t track you, it may not offer a personalized experience. But many users these days prefer to escape the “filter bubble” that comes from excessive personalization; Qwant can offer a refreshing experience.
A major limitation of Qwant is that it isn’t available in all the countries. For instance, the search engine is still not available in India.
Why use Qwant?
- This Google search engine alternative focuses on privacy
- Qwant also serves as a music search engine
7. Swisscows
Swisscows, previously known as Hulbee, makes it to the 6th position on the list thanks to its privacy-focused approach. It is quite popular among parents who want child-appropriate search results for their kids. The built-in filter for pornographic and violent content in the search engine cannot be overridden.
This Google alternative does not store any personal data, IP addresses, search queries, or other identifiers, making it one of the good search engines other than Google. The best part is that its servers are located in Switzerland, which has some of the strictest privacy laws in the world. Although, it relies on Bing for pulling data based on semantic information for intuitive search results.
Swisscows has its own ad system where ads are solely targeted based on your query and not even your location. Another reason why I love Swisscows is the grid of suggestion tags it offers whenever you type in a query. For example, typing Windows 10 suggests other words, like laptop, install, apps, update, features, etc.
Other than the search engine, Swisscows also offers Teleguard, a privacy-focused WhatsApp alternative, Swisscows VPN, and GetDigest, an AI-based content aggregator.
Why use Swisscows?
- Built-in filter for pornographic and violent content
- Extremely privacy-focused
- Shows helpful suggestion tags
8. Search Encrypt
Search Encrypt is a metasearch engine that puts privacy at its forefront and ensures that your online activities remain safe. The website claims that it doesn’t track any identifiable information about users as it uses local encryption to secure your searches.
The search results are then retrieved from its network of search partners. Search Encrypt is a relatively new alternative to Google, but it does its best to prevent the filter bubble of personalized searches and has over 23 million visitors each day.
The most striking feature of this alternative search engine is that your local browsing history expires automatically and gets deleted every 15 minutes of inactivity. So you need not worry even if someone else has access to your computer.
Why use Search Encrypt?
- Good search engine for privacy
- Offers auto-delete feature for browsing history
9. StartPage
Ixquick was a standalone search engine other than Google that displayed its own results. It developed another search engine called StartPage to include search results from Google without the tracking. But in 2009, they were merged, and now they operate under the brand StartPage.
Apart from pulling up search results, it offers a proxy service to browse websites safely and anonymously. In order to promote cookie-free internet, it has a custom URL generator that eliminates the need for setting a cookie. Hence you can save your settings in a privacy-friendly manner.
Moreover, you can change the theme of the search engine. It features the Air (default), White, Black, Night (Dark Mode), and other Classic modes.
Why use StartPage?
- None of your details are stored (including IP)
- Google-like search engine, without the tracking
- Anonymous View is a neat feature for visiting sites without being tracked
- Family filter lets you quickly toggle between levels of safe search
10. SearX
Another metasearch engine that deserves mention in this list is SearX. With the aim of making the internet more free and decentralized, this website doesn’t gather your data and offers unbiased results from several sources.
It retrieves search results from numerous sources that include famous ones like Google, Yahoo, DuckDuckGo, Wikipedia, etc. SearX is an open-source Google alternative and is available to everyone for a source code review as well as contributions on GitHub. You can even customize it as your own metasearch engine and host it on your server.
This Google alternative lets you tweak the settings in the Preferences sections with advanced options that are not usually available on other search engines. Torrent fans will love the SearX search engine as it helps you in finding magnet links to exact files when you search for a file through the metasearch engine.
Why use SearX?
- Easily customizable search engine for privacy
- Offers multiple options to improve search results
11. Yandex
Yandex is a very popular search engine in Russia, with around 55-65% of share in the search market of the country. It is also used extensively in some parts of Europe and stands as the fifth largest search engine worldwide.
Yandex is presumably one of the biggest competitors to Google as it provides similar services like mobile apps, a web browser, map, translator, analytics, cloud storage, and even a mailing service. These services make Yandex one of the best alternative search engine to Google.
This internet search site has a neat look, and the search results page has a layout similar to Google but a lot cleaner. Just like Google, it allows you to search through images, videos, and news. But keep in mind that Yandex is based out of Russia, so if privacy is of utmost priority, you might want to skip this one.
Why use Yandex?
- Don’t want to use Google’s services but require similar features? Then, Yandex is an excellent option.
- If you’re in Russia, obviously.
12. Gibiru
This alternative search engine handles not only privacy issues but also censorship. Gibiru has been providing free and uncensored anonymous search results since 2009.
The disclaimer on the website also reads that Gibiru does not save your search query on its servers, and the records are wiped clean within seconds of performing the search.
You download its AnonymoX Firefox plugin from its PROXY page to send all your search requests through a proxy IP address. As far as privacy and censorship are concerned, this Google alternative does a neat job of tackling both.
Why Use Gibiru?
- Makes searching uncensored content quite easy with assured privacy
13. Disconnect
This alternative to Google is a bit different from the best Google alternatives I’ve mentioned above. Unlike them, Disconnect does not display results on its own page. Instead, it reroutes your query through its servers to make you anonymous and then displays the search results in whichever search engine you have selected.
Given that Disconnect doesn’t even have a page where you can conduct searches, its more of a browser extension that you need to add. Also, Disconnect earns its revenue from a premium VPN service, so the search results presented to users do not contain ads or affiliate codes in it.
Why use Disconnect?
- An open-source browser extension
- Let’s you use your favorite search engine with anonymity
- Available for Chrome, Firefox, Safari, Opera, Android, and iOS
- Flexible plans to choose from
Why Do You Need Google Search Alternatives?
Google’s massive and refined database lets it show you what you want to see. The search engine is almost instinctively on point, and that’s because it knows you. Google’s level of refinement comes from the tons of data it aggregates on you, and then shows you exactly what you wish to see.
However, if you want to break out of this filter bubble and search the web anonymously, these Google alternatives are your best friends. We also need alternatives to Google search so that the innovation cycle keeps going. For instance, Ecosia makes the planet greener with every search, which makes it not just a good, but sustainable alternative.
Privacy-focused browsers like DuckDuckGo and Brave have also come up with their own search engines, offering a private web browsing experience. So if you’re someone who needs some privacy and wants to prevent cross-platform tracking, the Google alternatives will serve you better.
Final Words: Which Google alternative do you choose?
There is no doubt that Google is one of the best search engines out there, securing a whopping 90% market share of search engines worldwide. The search giant uses powerful and intelligent algorithms along with AI implementations that offer a seamless and personalized experience for users.
This is why browsing the internet outside of Google might seem a little weird for many users at first, but it’s not that scary, I promise. So go ahead and check out these alternatives to Google to escape its all-seeing eyes.
Also, don’t forget to tell us which search engine alternative you liked the most. In case you feel there are some other better Google alternatives out there, do let us know in the comment section. Until then, enjoy a Google-free internet browsing experience with these search engines.
Also Read: 10 Best Google Play Store Alternatives: Websites And Apps
Private search engines or privacy-focused search engines are the online search platforms that don’t track you or sell your data to advertisers. These engines are usually context-driven, and your search remains private and anonymous.
Private search engines like StartPage also let you visit other sites anonymously, blocking cookies to keep your browsing tracker-free.
Almost all of the search engines in the above list, aside from Bing and Yahoo, are privacy-focused. Each offers a unique set of features and the search results also vary, depending on the index.
You can try out our Google search alternatives and find out which one is the most accurate for you. All of the above options work well for basic searches.
Before moving to another topic, do take a look at our other lists of free alternative websites and apps: